Friday 20 February 2009

Send your message to G20 world leaders

this widget is one of mine...



Very pleased how it turned out - although I have to say it did take me the whole day to do it.... If you try to add it to your Facebook it creates a little application which can sit on your profile page...

I used Clearspring.com a nice tool for promoting content on most popular social networks - Facebook, del.icio.us, Technocrati, Blogger, etc...

There is only one thing that is really annoying - when I widgetised my action-animation, it only works with US keyboard - what I mean is - @ is on shift+2 instead on Shift + as is normal on the UK keyboard.

When I used Widgetbox I didn't have this problem @ was where it should be. However, Widgetbox embed options are fairly geeky (for blogs and not most popular bookmarking sites) so not really good for wide promotion...

Tuesday 17 February 2009

Greenpeace's Airplot microsite

I just received a brilliant email from Greenpeace updating me on the latest developments around the plot of land they bought near Heathrow.

I signed up to be their beneficiary owner.
I received couple of emails. So it looked like beneficiary owner=signup tp Greenpeace's email.

But now they launched this brilliant website
http://www.airplot.org.uk/index.html

The reason I like it is because it uses the online tools really well:
1) sign-up to email
2) counter to show the build-up of support
3) Google map to show where the plot is and show other markers -like boundaries
4) video to update visitors

What I like about all this is that it shows that a campaign can be developed online as it happens - the main thing is to collect email addresses of interested supporters so you can take them on the journey as the campaign develops...

It's brilliant that Q&A has only been developed now - If GP waited for this document to be produced they would probably lose great number of sign-ups...

Obviously, this is not something that can be done if there isn't a clear urgency/topical appeal to the campaign. In that case anything that will motivate/persuade people is important...